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A marketing strategy is a business's overall game plan for reaching prospective consumers and turning them into customers of the products or services it provides. This course will equip you with practical digital marketing skills to help you build your business. This Specialization explores the foundational areas of Digital Marketing Strategy required to become a skilled digital strategist in any industry and sector. Digital Marketing Disciplines That Create Awareness To improve awareness of your company, the digital marketing tactics you need to master or hire include: • Digital Advertising Set your fundamental right while crafting your marketing strategy for the digital age. Video class: Lesson-1: Introduction to Digital Marketing | (FREE Digital Marketing Course) 0h04m. Trailhead’s free online digital marketing courses are here to help you thrive in the digital landscape. Exercise: What does social media marketing refers to? 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Harvard Business School Online has created a new course, Digital Marketing Strategy, to help you and your organization acquire and retain customers and accelerate growth. Jan 3, 2025 · By the end of this course, learners will be able to build a funnel, create a lead list, interact with leads, and design a successful digital marketing strategy. Digital Strategy Course Overview. 4 Customer support specialist: Interacts directly with customers, providing important insights into their sentiment, which can inform marketing strategies. On completion, you will understand how to plan, build, execute and optimise a digital marketing strategy that focuses on the customer and Jul 15, 2024 · Simplilearn is an upskilling platform that offers vocational online courses on technical topics, such as AI, cybersecurity, and yes, digital marketing. Grow with Google uses cookies to deliver and enhance the quality of its services and to analyze traffic. Digital Marketing Strategy: Data-Driven Strategies for a Modern Marketing Era | Harvard University Oct 29, 2024 · Pricing: Free. Yes, Coursera offers a variety of free courses across many topics, including digital marketing. his Digital Strategy course will help advance your career and provide easy learning through a combination of expert-led video tutorials, case studies and useful toolkits. Craft data-driven digital marketing strategies that effectively reach, convert, and retain customers in a dynamic online environment. Skills you'll gain: Data Storytelling, Customer experience strategy (CX), Performance Measurement, Data-Driven Decision-Making, E-Commerce, Marketing Strategies, Digital Marketing, Branding, Marketing Channel, Marketing Analytics, Search Engine Marketing, Search Engine Optimization, Social Media Marketing, Target Audience A digital marketing certification is a formal recognition awarded to individuals who have successfully completed a specific program or course in digital marketing. By taking this Specialization with the Digital Marketing Institute, you will understand the forces driving and transforming businesses today and how an effective digital strategy can help May 13, 2025 · Ninety-one percent of consumers are more likely to shop with brands who recognize, remember, and provide them with relevant product offerings. Master strategic marketing concepts and tools to address brand communication in a digital world. 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Jan 27, 2025 · Course provider: Reliablesoft Duration: 2 hours Instructor(s): Alex Chris Level: Beginner Link: Digital Marketing Course For Beginners What You'll Learn. Digital Marketing Strategy equips professionals with the tools, mindset, and trends to make decisions about digital marketing strategy and tactics, including how to position a product or service for success, acquire and engage customers, and measure both performance of near-term campaigns and longer-term customer value. Learning Mode: Self-paced. This Specialization explores several aspects of the new digital marketing environment, including topics such as digital marketing analytics, search engine optimization, social media marketing, and 3D Printing. Oct 17, 2022 · The University of Edinburgh hosts this free Digital Marketing Strategy course on edX with a couple of different start dates available. 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Cost: $5 USD Digital Marketing Strategy: Data-Driven Strategies for a Modern Marketing Era Develop a clear digital marketing strategy with actionable, data-driven frameworks your organization can use, while leveraging the power of emerging technologies to create business value. Duration: 1 to 4 hours per module. You will explore the latest technologies and learn how to leverage digital, social, and mobile marketing tools to drive innovation and spur growth. Who It’s For: Beginners exploring digital marketing May 8, 2025 · Overview Of The Best Digital Marketing Courses. May 16, 2025 · This free course offers a comprehensive introduction to marketing, covering essential concepts like strategy, communication, and digital channels. Looking for free online courses and resources to boost your career? Semrush Academy offers expert-led courses in SEO, digital marketing, and more—no strings attached. Transform you career with Coursera's online marketing courses. 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Feb 21, 2024 · Best For: Anyone wishing to start a career in digital marketing and get certified; Cost: $149 (currently offered with an 80% discount); Duration: 2 Weeks; Certificate: Yes The Digital Marketing Full Course is suitable for beginners who want actionable tips on using digital marketing to increase traffic and sales. S. Explore essential digital marketing strategies with Bsocialtoday's free online course. Join today! Feb 19, 2025 · 2. May 9, 2025 · 4. Creating an effective digital marketing strategy involves several key steps: Define Your Goals: Start by setting clear, measurable goals. Details at a Glance: Mode of Learning: Expert-led Online To find the best, free online marketing courses, free beginner, middle, and upper-level classes on leading MOOC websites were examined, namely Coursera and edX. You will learn about the digital marketing landscape and how digital technologies can be used to help businesses identify opportunities and minimize risk. 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